Promote After School Care with Flyers and Brochures

Published: 07th July 2009
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After school care is in-demand for working parents with schooling children. Parents find difficulty in leaving their children to strangers offering child care, because they worry about their kids' welfare. You can earn parents' trust if you are qualified enough to look after their children. Position yourself as an after school care expert to gain more clients. The key to earning parents' trust is by communicating professionally with them. Communication can be done through personal interaction and marketing campaigns.

Print flyers and print brochures are the best promotional tools to use for your after school care business. These print materials are very easy to prepare and distribute. You can fill these promotional tools with enough information about your company's services. Your promotional campaign can be successful with proper execution.

• Design: The promotional tools should be the best representation of your company. Communicate your ideals effectively by including your company's essential information, a little background history and testimonials from loyal clients. Connect with parents' emotions through images that represent your company's dedication and passion for after school care. Choose texts that are legible to avoid confusion. Attract customers' attention by using catchy phrases and vivid images. Organize all the information and images to achieve consistency in your brochure and flyer design.

• Printing: Invest in high quality brochure and flyer printing for the production of your print materials. Look for a reputable online printer that can guarantee consistent image quality, vivid colors and quality print materials. Proofread your print brochures and print flyers before heading to your online printer to make sure that your files are ready for printing and distribution.

• Distribution: Decide whether you will mail or hand out your promotional tools personally to customers. Either way, your marketing campaign will be effective if you are able to send the right messages to the right audience. Hitting your target audience gives your business the opportunity to increase profit and gain higher customer traffic.

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